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JBR Capital and Bonhams Motoring Division
A unique marketing agreement commences with the 2019 Bonhams Bond Street Sale
Saturday 7th December 2019 will be a key moment in the relatively short history of our business. At 14:30GMT we will be on the ground at New Bond Street in London, watching as the first in an incredible selection of high-end vintage, classic and supercars go under the hammer with Bonhams Motoring.
The event heralds the beginning of a unique marketing agreement between JBR Capital and the Bonhams Motoring division – an agreement that started to take shape earlier this year with a link-up between our businesses at this year’s Goodwood Revival Meeting auction.
A team from JBR attended the Goodwood Revival auction and welcomed a number of guests keen to discuss our auction finance product – a service which enables customers to secure pre-approved finance, with the funds available immediately after a successful bid.
This new agreement is a logical extension to this and will see the JBR Capital have a similar presence at the Bonhams Bond Street Sale, with further auction marketing agreements to be announced.

1961 Aston Martin DB4GT ‘Lightweight’ Sports Saloon – Bonhams

2016 Ferrari F12tdf Berlinetta – Bonhams
“We are absolutely delighted to be working alongside the Bonhams Motoring Division and look forward to offering a range of finance solutions to include acquisition of vehicles, restoration finance and equity release.”
– Darren Selig, Executive Chairman at JBR Capital
And what a sale it’s going to be. The Bonhams Bond Street Sale features supercars from Jay Kay’s collection, including a rare and highly sought after 1973 Porsche 911 Carrera RS 2.7-Litre ‘Lightweight’ Coupé (one of only 200) plus a low mileage 2016 Ferrari F12 TDF Berlinetta and 2004 Porsche Carrera GT.
Furthermore, a 1994 Aston Martin Virage Volante, formerly used when new by HRH The Prince of Wales, will be auctioned, plus a 1929 Alfa Romeo 6C-1750 Supercharged Super Sport Spider, with coachwork by Zagato. Fans of modern hypercars will be excited to see a Porsche 918 Spyder and a Bugatti Veyron – the first UK supplied example.
REPRESENTATIVE FINANCE EXAMPLE | |
---|---|
Purchase Price | £800,000.00 |
Deposit (20%) | £160,000.00 |
48 monthly payments of | £8,481.18 |
Final balloon payment | £400,000.00 |
Fixed rate of interest per annum | 7.48% |
Duration of agreement | 49 months |
Representative APR | 7.9% |
Based on 20,000 miles |

1973 Porsche 911 Carrera RS 2.7-Litre ‘Lightweight’ Coupé – Bonhams
Visit bonhams.com for more information on the lots, or if you’d like to discuss auction finance, or any of JBR’s high-end vehicle finance products, call 020 3603 0074 or DM us on WhatsApp at 07468 475268.